Subjects in Reach can be used to identify campaigns, topics, priorities, campaigns, etc. about which you are communicating.
This is a particularly useful function for busy media teams, allowing you a clear and comprehensive overview of all your interactions, releases, projects and activity relating to each campaign or subject you are working on.
To access Subjects head to Interactions > Subjects
You can view all briefings, notes, enquiries, releases, calendar events, documents, project boards and coverage of that Subject by clicking into the title name of the subject.
- You can also view all archived subjects by clicking Show Archived at the top of the screen
Subjects - Filtering and Reporting
You can search for a subject, export subject data in PDF or Excel format, add, review or manage your work by subject.
- You can sort by ID, Title, Owner, Subject Type, Direction and Date Added.
Add Subject:
You can add a subject by either:
Clicking Add Subject from the Subjects screen
Click the purple +Subject button in the top menu
Give your subject a title, description, select the owner (officer responsible), subject type, direction (Proactive or reactive), Team, Portfolio, whether the subject is Active, and Important.
Once you have entered in the required details for the Subject click Add
Click Back To List to view all your other subjects.
Subject:
You can view the information specified when creating it, and access to the following tabs:
Briefings - means of sharing all critical information in summary.
Notes - allows your team to record any conversations or information gathered about this subject
Enquiries - all interactions about this subject visible here.
You can also contact the contact from here, and the system will record this within the Enquiry activity
Releases - view any releases (communication emails) sent out attached to this subject
Calendar Events - allows you to note key dates relating to this subject. You can view the calendar by month, week or day.
Documents - Upload and view any documents relating to the subject here. These will be accessible when selecting the subject for a release.
Project - View and add your projects connected to the subject
Coverage - Allows you to add and view coverage of a subject
You can monitor positive and negative media coverage of this subject, including links to articles in the press etc.
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